It’s no longer about reactive care and treating a patient with corrective measures once they’re already sick. Instead, preventative care has become paramount.
A decade-long effort on global supply chain optimization and international sourcing to reduce cost, cut inventories, and increase asset utilization have allowed many corporations to deliver a large number of products to users at a relatively lower price with higher revenues.
Another common misstep is that companies too often measure progress by product development milestones instead of market knowledge. The good news is that there are proven strategies and process that can reduce risk and increase potential revenue generation for companies of any size.